Through Anou’s online store, you can expand your business all while making a real impact in the lives of artisans across Morocco. Learn more about the exclusive benefits of becoming an Anou retail partner.
Exclusive Benefits of Becoming an Anou Retail Partner
Bundled Shipments Multiple orders can be bundled into one shipment to reduce the listed Anou price anywhere from 9-60%. Anou’s artisan leaders will provide added support for your orders to ensure that you get the cheapest (or fastest) shipping option for you!
White Labeling Create added value for your products by white labeling all of Anou’s information and pictures for each product on your own marketing collateral.
Invoicing Select the products you want to purchase and pay via a single digital invoice.
Order Support Anou’s artisan team can provide added support throughout the custom order process or larger orders for added peace of mind.
Meet Artisans In Person If you have plans to travel to Morocco, Anou’s artisan team can help arrange your next visit and provide you with on the ground support.
Why Source Products Through Anou?
Artisan Verification Nobody knows artisans better than artisans themselves. Artisan leaders in Anou’s community travel to the village or workshop of each artisan on Anou to ensure that they are the ones who make the products they sell. Learn More.
Know Who Made It Every product purchased on Anou is tagged with information about the artisan who made it. You can now confidently tell your customers exactly where a product came from and the story behind it.
Transparency Through Anou’s innovative technology, your payment will go directly to the artisan who made it and not the hands of middlemen or other organizations. Learn More.
Artisan Owned Anou is a registered cooperative in Morocco whose board is entirely comprised of top performing artisans that use Anou. All decisions regarding Anou are made by the artisan board and all profit (which comes from a ~6% fee from each sale) is reinvested into the artisan community.
Artisan Managed All the operations of Anou, with the exception of customer service, is handled by the artisans themselves. From trainings, to follow up visits, to troubleshooting, stand out artisans in the Anou community fulfill all the core operations of the site. This provides artisans with the opportunity to gain advance skills and work outside of their cooperative, which they can reinvest back into their local communities.
Frequently Asked Questions
Does TheAnou.com offer wholesale pricing? TheAnou.com itself does not offer wholesale pricing because we have no control over the prices artisans set for their products. However, some artisans have provided discounts to customers buying in bulk. If you see an item that you would like to purchase in bulk, submit a custom order request and select the quantity that you want (or if you have something more specific in mind, e-mail us at Hello@theanou.com). The artisans will submit their price for the order, which may or may not include a discount. TheAnou.com will calculate the estimated shipping cost for your request and combine it with the artisan’s price. Note that bundled shipping products can make items cheaper than a wholesale discount.
I would like to purchase from artisans I know, but they do not use TheAnou.com. Can the artisans I know join the Anou community? Of course! As a retailer, you should encourage any artisans not within the community to join so they can benefit from the community and so you can be assured that your money is going to the artisans in a transparent manner.
There are three requirements to join the community and sell on Anou’s online store. First, the artisans must make the products they sell. Second, they must be motivated to sell their work independently. Three, they must agree to use TheAnou.com’s transparency tools. If they meet these requirements, all they have to do is reach out to an Anou artisan leader and let them know they are interested. They will then be added to the artisan leaders’ training list.