Launching the Second Edition of the British Council Common Thread Program!

British Council Anou At the end of last summer, we concluded the first edition of the Common Thread Program with the British Council. The program brought British designer Sabrina Krause Lopez out to Morocco to teach, learn and work with Anou’s artisan leaders in Morocco. Then, all artisan leaders flew out to London with Sabrina to showcase their work at the London Design Festival and visited with leading designers, studios, schools and artisans in London. To say the program was a huge success would be an understatement. The experience exposed the artisan leaders to a wide range of new designs and ideas and the people behind them, fundamentally altering how the artisan leaders think about and value design. Since the artisan leaders returned, some have launched new product lines for 2015 and others began creating drafts of their new ideas for the first time. The program was most successful in the more complex questions it provoked from the artisan leaders: What constitutes a design? How does one continually innovate and evolve their design? How can one’s design be protected? Having the knowledge and exposure to develop, much less answer these questions have long been elusive for the artisan community. That is until now. It is in this context that we are excited to announce the second edition of the British Council Anou Common Thread Program. Our vision with this program is three-fold. First and foremost, we want to continue exposing artisan leaders to as many ideas as possible so they can accelerate the development of their craft and the wider artisan community. Second, we hope that the topics covered will provide the artisan leaders more insight into how they can build the rules and policies that will help further Anou’s evolution into a vibrant community that fosters both skill development and creativity. And lastly, to ensure continuous exposure for the artisan community, we want to continue closing the gap not only between Moroccan artisans and British creatives, but also between Moroccan artisans and Moroccan creatives of the nascent design scene rapidly expanding in Morocco’s urban centers. Starting on August 10th, we will gather six artisan leaders alongside British creatives and three Moroccan creatives to gather for three weeks. Each person selected to attend will be asked to develop a small half-day workshop focused on questions artisan leaders developed after their time in London and/or their creative processes. These workshops will be presented in the first week and will all serve as the foundation for developing a theme that all the participants will each design a new product idea around. Once a design theme has been established, each artisan leader will be paired with a British and or Moroccan creative and will host them in their village and workshop for two weeks. There, artisan leaders alongside their partner will each develop their own product that will eventually be added to a special collection on Anou. We hope that by bringing together designers and artisans from many different backgrounds, it will create a nexus of creativity that will not only transform each person who takes part, but also ripple across the entire Anou community. Does this excite you? Are you a design minded person? Take a look at the call out and submit an application by July 6th! To learn more take a look at the British Council’s Open Call Announcement! https://vimeo.com/106479121

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