“Etsy is great for the small-time crafts-person to reach new audiences. But there one problem: If you’re among the millions of artisans around the world with limited reading and writing ability, it won’t help much. Anou, a new website launched in Morocco, helps rural artisans cut out middlemen. And you don’t have to read or write to use it. The Anou site addresses the technological hurdle of posting to the web — but that’s just the first step in a much bigger process of becoming actual business owners.”
NPR’s Marketplace ran a great piece that got to the heart of what Anou is all about. Listen to the whole piece at Marketplace!